In mid-2025, a cloud connectivity company under-forecasted their infrastructure needs heading into the peak e-commerce season surrounding Black Friday and were reaching out to data center vendors to secure available capacity. They needed to deploy additional workloads in the Columbus market immediately to support the anticipated surge in traffic or service delivery to downstream customers would be at risk.
Demand spike exposes capacity shortfall
Infrastructure demand was significantly higher ahead of peak e-commerce season
Urgent requirement for additional capacity in the Columbus market
Limited providers with both availability and rapid deployment capability
45 Days From Need To Deployment
9 cabinets within a dedicated cage, 108kW of power
Capacity delivered ahead of peak demand window
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